Maverik Announces Women’s Line of Lacrosse Equipment & Apparel

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Yesterday, Maverik Lacrosse (an LAS sponsor) announced the release of its first ever line of women’s equipment and apparel. Development of the new product line was led by former Northwestern standout Aly Josephs who is now the Category Manager for Maverik Women’s Lacrosse.

“It was crucial for us to incorporate components of the Maverik men’s brand into our messaging and brand voice, while acknowledging the social and competitive nature of women’s lacrosse. Our entrance into the women’s market exemplifies our dedication to the female athletes and their own commitment to their sport.”
– Aly Josephs, Category Manager

Following it’s integration with Cascade Lacrosse, which was purchased by Maverik’s parent company last year, it’s no surprise that Maverik is entering the women’s lacrosse market. The new line of equipment complements Cascade’s offering of protective eyewear for the women’s game, enabling the creation of the Twist Beginner Package, which includes everything a girl needs to start playing lacrosse.

For more information and a closer look at the new women’s line from Maverik, visit MaverikLacrosse.com/womens. Players and fans can also connect with the women’s brand directly via Twitter, Instagram, and Facebook.

Maverik Women's Lacrosse
The WonderGirl stick features an ultra lightweight head design, No-Tear Top String and Swivel Pocket Pro
Maverik Women's Lacrosse
The Twist beginner package features a Twist Complete Stick, Cascade Poly Pro Goggles, and a Twist backpack
Maverik Women's Lacrosse
Northwestern University is in Chicago… Coincidence?

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Jeff Brunelle
Founder of Lacrosse All Stars. A West Coast native and product of the MCLA, I moved back East after college where I truly fell in love with the game. I've dedicated my career to LaxAllStars since 2010, and I wouldn't have it any other way. I now live in my hometown of Boise, Idaho, with my wife Zoë, two dogs, and a baby girl expected to arrive around Championship Weekend this May. I'm a technologist at heart, I'm not into snow or the month of January, and one time I kind of stole a football from Gary Gait. Life is crazy busy, but it's worth it when you get to immerse yourself in the medicine of lacrosse every day. We are on a mission to Grow The Game® on a global scale by empowering storytelling by players, for players, and bridging the gap between lacrosse and the mainstream.