Mike Powell’s Search for the Ultimate Lacrosse Stick

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Today Easton Lacrosse released a new video on its Facebook Page featuring Mike Powell and his search for the ultimate lacrosse stick.

Since entering the lacrosse market, Easton, a LaxAllStars.com advertiser, has taken a unique approach to driving brand awareness. From films documenting grassroots initiatives like Native Vision to its most recent video featuring MLL Rookie of the Year Matt Gibson and his record breaking performance, Easton’s distinct level of creativity has quickly surfaced at the forefront of lacrosse advertising.

This newest video captures our game in its simplest form. In reality, a good stick is all you’ll ever need to succeed on the lacrosse field.

http://www.youtube.com/watch?v=jiaBhHv6Hto

What’s it take to make your stick battle ready? When was the last time you became invisible?

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Jeff Brunelle
Founder of Lacrosse All Stars. A West Coast native and product of the MCLA, I moved back East after college where I truly fell in love with the game. I've dedicated my career to LaxAllStars since 2010, and I wouldn't have it any other way. I now live in my hometown of Boise, Idaho, with my wife Zoë, two dogs, and a baby girl expected to arrive around Championship Weekend this May. I'm a technologist at heart, I'm not into snow or the month of January, and one time I kind of stole a football from Gary Gait. Life is crazy busy, but it's worth it when you get to immerse yourself in the medicine of lacrosse every day. We are on a mission to Grow The Game® on a global scale by empowering storytelling by players, for players, and bridging the gap between lacrosse and the mainstream.